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People are turning away from Facebook to Whatsapp

2018-06-15 11:34:00
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People are turning away from Facebook to Whatsapp for their news, study says  5 Hours Ago | 01:03Facebook is being used less and less to find and share news while people are increasingly turning to alternative platforms like Whatsapp instead, according to a study.The use of Facebook for news dropped by 9 percent from 2017 to 2018 in the U.S., research by Oxford University's Reuters Institute found, with news consumption among younger groups falling 20 percent.Average news consumption on Facebook globally has declined 6 percent since 2016 until now, while Whatsapp saw a 4 percent increase in that time period. Instagram and Snapchat news usage rose 3 percent and 2 percent respectively in two years.Both Whatsapp and Instagram are owned by Facebook. Snap-owned Snapchat has been driving news content on its platform, with a redesign in February prioritizing publishers and content creators. The move was controversial with users, and a number of traders took flight after celebrity Kylie Jenner said that she no longer uses the app. Snap has since redesigned its redesign to give more prominence to friends' content.


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Dan Garcia 2018-06-17 02:59:56 Reply
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